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Ralph Yirikian delivered public lecture “VivaCell-MTS – A Business with a Mission” at Goris State University

26 May 2009
VivaCell-MTS continues on delivering public lectures at Armenia’s high educational institutions about the Company’s operational experience, managerial culture and Corporate Responsibility. Today it was the turn of Goris students’ to hear from VivaCell-MTS General Manager, who delivered public lecture “VivaCell-MTS – A Business with a Mission” at Goris State University.

Ralph Yirikian met with students and the faculty representing all the departments of the university, to speak about VivaCell-MTS’ successful strategy of business development, technical development of the network, human resources, marketing strategy and corporate social responsibility agenda, and to answer their questions.

“When there’s a will, there’s a way, exactly like you I was a university student with an objective to reach and I can assure you that each of you is capable of achieving success – the key is to unlock your potential. Since its inception VivaCell-MTS opened doors for talented Armenian graduates and provided them with the tools to build up the best experience from scratch, and here we are today a family of experts each in his/her domain. This knowledge is not ours, as we came here today to convey this experience to you, where we are putting in the palm of your hands years of expertise for you to add it up to the theory and thus be able to kick start your career life properly”, - said VivaCell-MTS General Manager opening up the lecture.

In his one-hour lecture followed by a question and answer session, Ralph Yirikian introduced to the faculty and students of Goris State University the market vision of the Company and the dynamics of the Company’s development. Among the major topics of the lecture were the role of continuous innovations in the overall efficiency of the Company, including its state-of-the-art network and end products and services used by the customer. Aspects of market competition, effective marketing and network implementation strategies were also covered in the lecture.

VivaCell-MTS General Manager once again reconfirmed the Company’s strong belief in the value of a dynamic, professional and innovative staff in sustaining the Company’s business efficiency and market leadership positions.

VivaCell-MTS has managed to spearhead the development of the telecommunication sector in Armenia due to its leadership in providing innovative and reliable mobile voice and data products and services, and by providing tailored solutions for different market segments. The Company’s strategy has proven to be successful - excellent network coverage is the competitive advantage of VivaCell-MTS. The Company has managed to roll-out and build a reliable modern radio network all over Armenia within a short period of time, which became much stronger with the introduction of 3G technologies thus marking a new era in the sphere of mobile communications of Armenia.

VivaCell-MTS is a national employer, consistently ranking as one of the best places to work in Armenia. It provides new horizons for young Armenian specialists who are provided with an opportunity of a long-term workplace and promising career in an international firm.

Be ready for more! VivaCell-MTS... More than operator!
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